Speed Up Your Site: Web Site Optimization--Excerpts. WebReference.com

Speed Up Your Site:
Web Site Optimization

`Buy It!`
`Author:`	`Andrew B. King`
`ISBN:`	`0735713243`
`Retail Price:`	`$39.99 US`
`Pages:`	`528`
`Pub:`	`New Riders`

Book overview (from the author)

User patience is a time bomb on the Web. It starts ticking each time they open one of your pages. You only have a few seconds to get compelling content onto the screen. Fail, and you can kiss your customers and profits goodbye.

This book shows developers how to optimize their Web site content for maximum speed. Everything from (X)HTML, CSS, JavaScript, graphics and multimedia optimization, to HTTP compression are covered in this wide-ranging book. You'll learn how to transform your pages to 50% or less of their original size. Search engine optimization is also covered.

In addition the book features two psychology chapters on response times and flow to help the reader form a solid foundation in HCI.

The companion Web site for Speed Up Your Site: Web Site Optimization can be found at http://www.websiteoptimization.com.

About the author

No stranger to WebReference readers, Andrew B. King is an expert at optimizing Web pages and structures. He has extensive academic and hands-on experience with optimization of structures and the Web. With a BSME and MSME from the University of Michigan, Andrew specialized in design optimization. As a full-time Web developer since 1993, and as the original Founder and Managing Editor of WebReference.com and JavaScript.com, King has optimized numerous Web sites and written extensively on HTML, graphics, and JavaScript optimization on and offline. WebReference.com has received over 100 awards, including PC Magazine's Top 100 Web Site 9 times in a row.